Find Your Virtual Fundraising Solution for GivingTuesday 2021
GivingTuesday is a global generosity movement unleashing the power of people and organizations to transform their communities and the world. Taking place on November 30, 2021, this year’s GivingTuesday follows in the footsteps of a difficult year where organizations worked hard to pivot during the height of the COVID-19 pandemic.
Reflecting back on GivingTuesday 2020, we saw thousands of organizations unite on GiveGab to raise an incredible $20.7 million during the height of the pandemic. With the continued need for philanthropic support leading into 2021, we’re expecting to see even more giving through our various fundraising solutions.
Since GivingTuesday is an inspired movement without a specific technology platform, it is up to organizations to find the product that best fits fundraising goals. Whether it’s hosting a Giving Day (for your community, school, hospital foundation, or nonprofit network), participating in a Giving Day, creating a custom donation form for your website, or launching a Peer-to-Peer campaign, GiveGab has a fundraising solution that can help you meet your goals.
Below, we’ll cover how to use each of our fundraising solutions for GivingTuesday 2020.
- How to host a Giving Day
- How to participate in a Giving Day
- How to use embeddable Donation Forms
- How to launch your own Donation Site
- How to run a solo Peer-to-Peer Campaign or Event
1. Host A Giving Day On GivingTuesday
Hosting a Giving Day on GivingTuesday allows your organization to tap into the worldwide recognition of a full day of generosity. Using GivingTuesday as a springboard for your own Giving Day helps you maximize awareness, engagement, and donations in your own community.
When you host a Giving Day through GiveGab, you get access to the #1 fundraising solution for Giving Days, which provides you with a fully branded website for your chapters, nonprofit members, hospital funds, or higher education departments to fundraise and engage through.
Most Giving Days are hosted by organizations that fall under the following categories:
- Community Foundations or United Ways to support their member or regional nonprofits
- Large cause-based nonprofits to support their chapter organizations
- Colleges and Universities to support their departments
- Hospital foundations to support their funds
Learn more about hosting your own Giving Day with GiveGab by booking time with a product expert below.
2. Join a Giving Day
Participating in your local Giving Day is a great way for your organization to engage with your community in a new way and reach new donors and supporters with the tools and resources available to you through your GiveGab Giving Day site.
If you’re a nonprofit organization looking to participate in a Giving Day, check out the GivingTuesday Giving Day map to see if there’s an event already happening in your area.
You can click on the map event and sign up through the Giving Day site. Don’t forget to reach out through GG Chat if you have any questions about the Giving Day – our experts are here to help you year-round.
3. Embed a Customized Donation Form Onto Your Site
Don’t have a Giving Day in your area, but still want to fundraise during GivingTuesday? With GiveGab’s Donation Forms, you can create a GivingTuesday campaign for your supporters directly on your organization’s website. These white label forms can be completely customized to your own branding guidelines for a truly unique feel. There is a lot of noise in the nonprofit space during GivingTuesday, so by creating a seamless experience for your donors on a site they are already familiar with, your organization will be sure to stand out.
Already a GiveGab Donation Form customer? You can use your pre-existing Donation Forms for GivingTuesday because Auto Data Capture allows you to set specific rules around your form to track traffic sources around GivingTuesday to measure your marketing efforts around the day.
A lot of organizations create interactive elements during their Giving Days. Check out this great example of how to use Donation Forms in tandem with your live event in our recent case study A Night for Austin.
4. Launch Your Own Donation Site
GiveGab’s newest product, Donation Sites is the perfect solution for those looking to start or upgrade their website. Donation Sites combines our customized Donation Forms with the accessibility and ease of our Giving Day platform to give you and your donors a centralized location for fundraising.
With a modern, mobile-responsive website, your organization can launch a GivingTuesday campaign by directing all your donors to one centralized location. Following your successful GivingTuesday campaign, your GiveGab Donation Site can transform to regular, year-round giving so you can engage and delight your donors even more!
5. Spin up a Quick Peer-to-Peer Campaign
If participating in a local Giving Day isn’t an option for your organization or you’d prefer to spin up your own quick campaign with peer-to-peer (P2P) fundraising functionality for GivingTuesday, GiveGab’s Peer-to-Peer Fundraising Suite is your ideal solution. Learn how to launch a quick P2P campaign here.
With our P2P Fundraising Suite, your organization has the tools to customize its GivingTuesday campaign with photos, videos, donation levels, sponsor matching, and more! Check out these tips and this great campaign example from Girls, Inc.
For more inspiration, visit givegab.com/campaigns to see how other organizations set up their fundraising campaigns.
At GiveGab we understand how critical it is to provide organizations an easy and secure way to fundraise online. With our variety of fundraising solutions, we can help your organization meet your GivingTuesday goals this November 30, 2021.
Still not sure what the best fundraising tool for your organization’s GivingTuesday efforts is? Take our quick quiz to find out!