Amplify Austin’s Mission to Create the Most Generous Community

“GiveGab offers creativity in a nonprofit giving platform. Our nonprofit members appreciated GiveGab’s creative functionality to create pages that popped. Moreover, GiveGab is set up so that it is easy for individuals in your community to engage in a way that is meaningful to them. The system is designed with fewer barriers so that community members can easily sign up to fundraise as an individual or as a team, can quickly give to multiple organizations that they support, or search for new organizations to engage with. However, what really sets GiveGab apart from other platforms is the heart and determination of their team. GiveGab creates a culture that cares. Every staff member is dedicated to creating the best platform experience possible so that giving day hosts, nonprofits, and the people that believe in them can succeed.”

The Giving Day Platform Experience

“We were impressed with GiveGab’s mobile responsiveness and the ease of the donor experience when making a donation. We appreciate that GiveGab offers chat support so that givers, fundraisers, and nonprofit users can access support when they need it.”

Marketing and Engagement

“At I Live Here I Give Here, we work year-round to make great connections with local media outlets to secure approximately $1M in in-kind media to spread awareness about Amplify Austin Day. In terms of social media, we plan a budgeted number of boosted posts and rely on livestream videos to tell the stories of Amplify Austin Day and the many people in our community who are helping shape the day.”

Their team utilized 7 staff members, 14 board members, 2 contracted employees, and many volunteers who served in various roles:

“Over the past 7 Amplify Austin Days, we have learned what types of volunteer contributions we need in order to manage a Giving Day. We plan for unexpected roles by bringing in two contract employees to assist with data reporting and nonprofit relations, as well as a well-trained volunteer who can spend the 24-hour period helping with event coordination and volunteer management. This thoughtful planning allows us to be nimble and responsive on our Giving Day.” “The support of local businesses, media, nonprofit organizations, and community members is the key to a successful Amplify Austin Day. This year, we were grateful for the incredible support of sponsors and strategic partners like the St. David’s Foundation, which offered $1.3M in matching funds to support their grant partners. In 2019, we surpassed our matching and incentive goals to enable the largest incentive pull yet at $1.8M! We were also able to initiate a new strategic partnership that helped engage our community of givers in the conversation around Amplify Austin Day. Local company Tito’s Handmade Vodka challenged Central Texans by offering a $5 match for every individual who made a donation on AmplifyATX.org and added the comment “#LoveTitos” to their checkout cart, up to $10,000. Incentives such as this excite Austinites and help motivate them to give back locally to the cause they care about.”