S1E12 - Leveraging Data for Fundraising Success with Woodrow Rosenbaum, Chief Data Officer of GivingTuesday
In episode 12 of Giving & Gabbing, we met with two incredible members of the fundraising community, Woodrow Rosenbaum and Aaron Godert. Woodrow is the Chief Data Officer for GivingTuesday, the global day of generosity that inspires hundreds of millions of people every year to find new ways to engage in philanthropy. Aaron Godert is GiveGab's COO, VP of Tech, and Co-Founder. In his role at GiveGab, he manages the data collected through our Giving Platform and looks for trends among Giving Day performances, donor behaviors, and more.
Throughout this interview, Woodrow and Aaron discuss the role that data plays in growing the GivingTuesday movement both within GiveGab and throughout the world.