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Franziska Racker Centers Saw More Donations & Supporter Engagement with GiveGab!


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Ashley Bohn, Marketing Specialist for Franziska Racker Centers, shared her online fundraising success story using GiveGab. Having done their own online fundraising in the past, Ashley shared the many benefits they experienced after switching to GiveGab!


Before GiveGab

Ashley shared with us some of the struggles Franziska Racker Center experienced before switching to GiveGab's everyday online fundraising platform: 

"Some difficulties that we had were functionality for our donors, how the information was mined on our end after the fundraiser as far as compatibility with our recording systems, and the time that it took to set up, run, and close out online fundraising."

Making the Switch

Ashley told us that her team realized it was time to try something new after participating in a local Day of Giving powered by the GiveGab platform, Giving is Gorges

"We had been introduced to GiveGab for Giving Is Gorges in its first year and couldn't believe how user-friendly and easy it was to set up and manage..."

"We received lots of positive feedback on the colorful design of our campaign and how interactive it was for our donors and that really got us excited!"

Ashley shared the primary reasons her team decided to continue using the GiveGab platform following their Giving Is Gorges campaign

"For our Racker Rivals Big Red Hockey Event, we typically have organized all of our player pledges in house and that took an enormous amount of time. Using the GiveGab platform, we were not only able to design a beautiful campaign for this year's player pledges, but it allowed us to showcase the fun competition among the players for their personal campaign. Who doesn't like a good competition?  With GiveGab everyone can see the leaderboard and follow along in the progress of the campaign. Donors were able to write fun and encouraging notes with their gifts to cheer the players on during the campaign leading up to game day and it made for a much more interactive and personal experience."

"Using the GiveGab platform, we were not only able to design a beautiful campaign for this year's player pledges, but it allowed us to showcase the fun competition among the players for their personal campaign."

When asked how GiveGab helped Franziska Racker Centers overcome the challenges they had before, Ashley said: 

"With GiveGab we are able to involve our donors much more in their giving process. They can see progress throughout the campaign as we reach out goals. They can see how much their peers have contributed and read thoughtful messages shared by others as well. This has made the experience much more personal and interactive and we are thrilled! Our donors are such a huge part of who we are and help so much to allow us to do the work that we do in the community and this gives them a wonderful experience!"

"With GiveGab we are able to involve our donors much more in their giving process.

When asked about her favorite GiveGab feature, Ashley said: 

"I love the "top fundraisers" leader board! I think it creates a healthy and fun competition among our fundraisers and is always a good time!"

When asked what the most positive experience using GiveGab was, Ashley told us:  

"So far, our Racker Rivals Big Red player pledge campaign has been hugely successful for us. We have already surpassed our fundraising from last year for this portion of our hockey event and have received such positive feedback on the site. It is very helpful and encouraging to read all of the donor messages that accompany their gifts and overall this entire process has really fostered a sense of community around player pledges for Racker Rivals Big Red. Players and their personal networks and families have all hopped on to show their support and it's been really moving!"

"Our Racker Rivals Big Red player pledge campaign has been hugely successful for us. We have already surpassed our fundraising from last year for this portion of our hockey event and have received such positive feedback on the site."

Awesome Results

Ashley shared with us how GiveGab is helping her team achieve their goals:

"We are achieving several goals. First, we are reaching new people in the community and that is always a large goal for us at Racker Centers. We serve three counties: Tioga, Cortland, and Tompkins and this campaign has really allowed us to touch each of those nicely. Second, we have surpassed our fundraising total for player pledges from last year and that is phenomenal. Third, this has allowed us to involve our players and their pledge captains more than ever before and that is AWESOME!"

When asked about GiveGab's overall impact on their organization:

"We have much more involvement from players looking to fundraise and get pledges for their individual pages this year than ever before. We have much more feedback regarding the fundraiser via the personal messages left with donations than ever before. Overall this has been a much more time efficient platform for us for such a large project.

When asked why she would recommend GiveGab to other nonprofits, Ashley said:

"It's ease of use, nice design, and excellent customer service. Nonprofits are often working on 300 projects at once and when you can streamline part of your job into a smooth process like our experience with GiveGab, it allows you to focus your attention on more and ultimately be much more productive."


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