100 Reasons to Get Your Campaign Up and Running

100 Reasons to Get Your Campaign Up and Running

You want to run a crowdfunding campaign for your amazing nonprofit organization but have no idea where to start. You know your organization needs money and you know that you’ll use the money in an awesome way to help your community. You also know that fundraising is an important piece of that money puzzle and if you have a compelling story you’re more likely to get donors. So what are you actually going to use that money for? What’s your story? Need some help? Well, the fundraising experts here at GiveGab came up with a list of 100 different reasons to get your campaign up and running.

 

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Are you using the power of the Donation Tiers to your campaign's advantage?

Are you using the power of the Donation Tiers to your campaign's advantage?

We work with  some amazing Nonprofit organizations and are inspired on a daily basis by the great work that our Nonprofit friends are doing in their communities.  So when a Nonprofit comes to us to start a campaign, we put our whole hearts (& heads) into the process of creating the campaign. One thing that we focus a lot on is the Donation Tiers. They are an important part of the campaign that shouldn’t be overlooked.

Donation Tiers are the four large “Call to Action” buttons that suggest a donation amount and are a powerful section of a campaign page. Most individuals that come to your campaign page are there with the intent to donate.  If you send a link to a potential donor, and they took the time to click on the link then you’ve already sold them.  The majority of individuals are not coming to your campaign page to read through some lengthy copy...and look at some photos...and watch a video...and THEN after they’ve done all this...THEN they’ll decide if they want to donate. No. If they’re on the campaign page, then they are there to donate. So how can you influence their donations once they’ve already decided to donate? Keep reading to learn just how important Donation Tiers are and how they can positively impact your campaign.

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GiveGab at Women's Build Weekend

GiveGab at Women's Build Weekend

On Friday the 8th, the ladies at GiveGab and I participated in Women's Build 2015 with our local Habitat for Humanity. Our company has done a lot of volunteering together, but this build was one of the best volunteering experiences I've had! Everyone there was so positive and encouraging which quickly blew away the hesitations I had about my limited experience in building.

I was really surprised by the amount of skills I was able to learn in just one day, ranging from operating various power tools to understanding how to speed up production by creating templates.

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Donor Fatigue and The Ask: How Much is Too Much?

Donor Fatigue and The Ask: How Much is Too Much?

Well, it depends. There are different schools of thought on Donor Fatigue, and not all strategies will work for every nonprofit. But in reality it’s not how often you ask, but how often you are interacting with the donors and closing the loop on the last ask. 

A lot of nonprofits that we work with are concerned about Donor Fatigue especially when it comes to crowdfunding. A crowdfunding campaign is typically a small part of their overall fundraising budget, so they can be reluctant to ask their donors to keep giving. It’s not the frequency of the ask that’s the issue, the problem is asking donors to give again when you have not told them what you did with their last donation.  So there has to be some level of engagement between asks, specifically telling the donor what was done with their donation from the last ask.

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Team Building Without Trust Falls

Team Building Without Trust Falls

I have a confession to make. Once upon a time, I used to look forward to ropes courses. I’m not sure if this is unusual, but for some reason, my education and early career involved lots and lots of ropes courses. Have you ever done one? The objective is to learn about yourself and your team by overcoming completely arbitrary challenges, mostly suspended on or by cables, wearing a helmet and in the woods.

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